2017 Media Kit





AssetMan Group is a leading publishing house serving a niche audience of investment managers, institutional investors, family offices, wealth managers, broker-dealers and others engaged in the securities and fund industries.

Defining core processes across the front, middle and back offices, the unique Service Matrix guides operational strategy and serves as a vendor management hub for examining, measuring and rating service provision and outsourcing.

Three group web sites deliver a proprietary news service and key resources, with 22000 subscribers to associated email newsletters.

Insight is a digital (and occasional print) magazine presenting special reports and features to a 34000 distribution, including many C-level executives.



Demographics

Brand prominence

Get your message across

Demonstrate your capabilities
2017 Media Kit

DEMOGRAPHICS

The charts and tables here depict the make-up of the 34000 distribution for our magazine and the 22000 subscribers to our email newsletters. They are derived from details of country recorded for close to 27000 individuals, of type of firm for close to 18000 and job level details for a limited subset of 4700.

AUDIENCE DEMOGRAPHICS

Buy-Side & Sell-Side57%
Institutional investors, corporates
27%
Asset managers inc. alternative
17%
Insurance, endowment
4%
Wealth managers, banks, family offices
3%
Broker-dealers
3%
SWFs, government bodies
1%
Treasury managers
1%
Other buy-side
1%

Service Providers20%
Global custody, transaction banking
6%
Fund services
3%
Local custody
2%
Market infrastructure
2%
Clearing
1%
Fund managers
4%
Other service providers
2%

Other Market Participants 23%
Consultants
6%
Analysts, research
3%
Journalists, event organizers
3%
Technology firms
3%
Regulators, central banks, associations etc.
3%
Other
5%
GEOGRAPHIC BREAKDOWN Magazine Web Buy-Side

North and South America 26% 26% 30%
US
20%22% 23%
Latin America
3% 3% 4%
Canada
3% 3% 3%

Europe 52% 46% 45%
UK
20% 20% 18%
Benelux
7% 6% 5%
France
4%4% 4%
Germany
3%3% 3%
Switzerland
4% 2% 3%
Other Western Europe
11% 8% 9%
Central & Eastern Europe
3% 3% 3%

Middle East / Africa / Asia Pacific 22%26% 25%
Middle East
3% 3% 3%
Africa
3% 3% 3%
India
5%7% 5%
Greater China
4%4% 4%
ASEAN
3%4% 4%
Other Asia
2%3% 4%
Australia & New Zealand
2% 2% 2%

JOB LEVEL

Magazine
C-level and board director
35%
Head
9%
Manager, MD, VP, SVP, EVP, partner
34%
Others
22%

Web
C-level and board director
22%
Head
10%
Manager, MD, VP, SVP, EVP, partner
42%
Others
26%
Magazine
Web
2017 Media Kit

BRAND PROMINENCE

Base-level upgrade
  • Logo display
  • Bespoke photos for your news stories
  • Profile page available from your news stories
'Featured provider' upgrade
  • Cycling logo on HOME and other pages
  • Appearance on SERVICE PROVIDERS index page
  • Icon and default display at SERVICE MATRIX
2017 Media Kit

GET YOUR MESSAGE ACROSS

Our group web sites present a wide range of resources, including a proprietary news service. The associated eNewsletter is the most popular of its kind among buy-side firms.
Inspiring and enlightening content is delivered in the form of Insight special reports and features. Available to regular viewers and subscribers, these are also presented in magazine form to our extended readership and at key conferences – reaching a significant, senior audience.
KEY STATISTICS

Unique annual visitors1 141,000
eNewsletter subscribers2 22,000
Insight magazine distribution 34,000
Annual page impressions3 2,900,000


ADVERTISING RATE CARD

Directory listing: basic Free
Directory listing: upgraded from $395
Native content in magazine and digital articles with 12-month shelf
life, including editing/writing services ASK
'Featured provider' positioning at ServiceMatrix.net and across multiple sections of the other web sites ASK
Messaging service ASK
Website & newsletter
Leaderboard CPM $95
Half-page CPM $95
MPU CPM $95
Insight: magazine
¼ page from $1800
½ page from $3000
Full page/
round table
from $4800
to $9000





1 Measured by in-house software, recording unique cookie code (or else IP address).
2 Count of individuals who have registered for regular eNewsletters (net of unsubscribed/bounced).
3 Measured by AWStats software.
4 Measured by media agency acting for a global custodian with a brand prominence package in force.
2017 Media Kit

DEMONSTRATE YOUR CAPABILITIES

Our group web sites and Insight magazine provide a wide array of opportunities to communicate your capabilities, strengths and thought leadership.



Be sure your profile in our listings is up to date

Promote your capabilities in our unique Service Matrix

Demonstrate your strengths – and the actions being taken on areas for improvement – through active participation in our public surveys or commissioning a private survey

Sponsor a short video to promote your firm, announce a new product or weigh in on a current issue to demonstrate your thought leadership

Reinforce your brand, expertise and thought leadership by: advertising alongside our Insight articles; engaging us to write or edit a sponsored article; using article and survey reprints; using our distribution channels for your white papers; engaging with us for co-sponsored research; participating in a physical or virtual roundtable on a topic of your choice.
2017 Media Kit

CONTACT US

PUBLISHER

Antonia Vella
+44 20 7362 3000
Send her a message
EDITOR-IN-CHIEF

Andrew Stephenson
+44 20 7362 3000
Send him a message
SUBSCRIPTIONS MANAGER

Alex Williams
+44 20 7362 3000
Send him a message
© 2016 AssetMan Group Ltd
London, England


Mailing address:
AssetMan Group Ltd
Cambrian House
Upper St Johns Road
Burgess Hill
RH15 8HB England